Le Fermier
The brief
Provide a rand identity for chef David Airoldi’s spice range to share the diverse flavours of France. The range is to be positioned as a speciality brand with blends made from premium ingredients. Each spice blend is inspired by a region in France and the culinary specialty of that region, so labelling must represent that in some way.
What we did
Develop a robust brand using colours inspired by the French landscape. An environmentally friendly printer was sourced for print and production
Cutpaste provided creative direction for the original e-commerce store and product photography.
Let’s work together.
Interested in working with us?